When I create art here in our shop- it’s distinctly very different from other leather artists- and just artists in general. I have my own twist and pitch on life. I think it’s pretty normal that when you use acronyms a lot- the way it sounds, eventually will become its own word. It was no different with us constantly saying R-B-L logo-it started sounding like the word ‘rebel’. Eventually, that became the norm, saying ‘The ReBeL Logo’ which eventually became how we know it here. With everything that I have experienced in the growing Motorcycle community with the support from family to friends and beyond- I realized that you’re not into our art because it’s just cool- you’re into it because you believe in what we are all about-
Not fitting a mold, not feeling like you need to be labeled or fit in a box- you are a unique mold breaker SET APART from everyone and everything else! If you are that person- then this is for you! Make your statement and join the ReBeLlion!